AI Strategy Engine for Developers
Because you're a developer, not a strategist.
You already know research and positioning come first - anyone who's taken a UX course knows that. You just don't want to do it - it's boring, and you'd rather be coding. Strategy MCP runs that work properly - positioning, messaging, copy - right inside Cursor, VS Code, or Claude Code.
Real screenshot goes here
Strategy MCP running in Cursor, VS Code, or Claude Code - not staged.
Fits your dev flow. Runs inside Cursor, VS Code, or Claude Code. No separate app. No tab to switch to. No copy-pasting output between tools.
Skips the boring part, not the rigor. The research and positioning pass you'd rather skip than sit through runs properly in about the time it takes to review a pull request.
Never leaves you wondering what you missed. A sequenced, gated process instead of a mental checklist you're never sure was complete.
Run it once, and the loudest thought in your head won't be “wow.” It'll be “thank god I don't have to do this anymore” - the part of the job you dreaded most, just gone from your list.
Real output, not a mockup
We ran the engine on this exact business. Here's an actual excerpt from brand-strategy.md, unedited:
The felt truth: “I know this matters. I just don't want to sit through it - and there's no way to know if I actually covered everything anyway.”
Rejected frame - “knowledge gap”: The strongest-seeming wrong frame. Early drafts assumed the audience had never been trained in research and positioning and needed to be taught. The evidence directly contradicts it: every persona already knows research comes first - the resistance is boredom and the absence of a “you covered everything” signal, not confusion about why it matters.
That's the reasoning, shown, not asserted - including the wrong frame it ruled out along the way. Every document you get works the same way.
Reviews
What's included
Full access to the 32-step engine.
Every step, from personas through final copy - nothing gated behind a higher tier.
One free real-project run.
Try it on your actual project before you pay anything. No card required.
Flat monthly billing.
No metered inference charges, no usage tiers. Cancel anytime.
Direct email support.
Reply to any account email and reach a real person, not a ticket queue.
$29/month.
One tier. The full engine.
- Free first real-project run. No card required.
- Cancel anytime.
- Runs on the Cursor, Copilot, or Claude subscription you already pay for.
Before you ask
- “Won’t this be one more subscription stacked on what I already pay for?” Yes. But it condenses 10 hours of work into a half hour - what's your hourly rate again?
- “Will it actually understand my project, or just sound generic?” Every run starts from your actual brief. The first output either reads as specific to you or it doesn't.
- “Is this just another confident-sounding AI tool?” Every document explains the "why" behind its own decisions - you can check the reasoning, not just trust it.
- “Am I just being lazy for not doing all the strategy myself?” You're not missing the knowledge. You're missing the will to sit through work that's genuinely boring - that's not a character flaw, that's what this replaces.
- “Couldn't I just build this myself?” Probably - the skills aren't the blocker. Keeping it current as psychology, copywriting practice, and pricing norms shift year to year is the harder part, and that's the job this replaces.
Skip this and nothing about your build changes - you'll still ship fast. What changes is everything downstream of the kickoff call: the client question you answer by guessing instead of knowing, the sitemap you default to because there wasn't time to check it against anything real, the bid you lose to someone with a less polished portfolio and a clearer process to point to. None of that shows up as a bug you can fix later. It shows up months out, as a client who quietly doesn't renew, or a rate you still can't justify raising, because the part of the job that would earn it never became something you could actually show.
Don't take our word for it. Run it yourself.
Create your account, connect Strategy MCP, and run it on your real project before you touch the keyboard - see for yourself whether the output is specific to you. No card required.
Real photo goes here
Diane Pettipas, founder
Diane built the engine behind Strategy MCP to automate her own in-depth process: the real research, positioning, and messaging work she runs for every client project at Pettipas Marketing. Doing it properly, every time, without skipping a step, is genuinely tedious even when it's your actual job. She built the engine for herself first. The product came second, once it was clear it could save other builders the same hours and headache, not just her.
Strategy MCP is built by Pettipas Marketing - a real marketing practitioner, not an AI-wrapper startup.